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October 30, 2005
Medical Ads
A doctor's perspective on pharmaceutical marketing of Vioxx and other drugs.
These ads drive a wedge between doctor and patient. For a while, I was both a family practitioner and a researcher, and I knew as much about the real data behind Vioxx and Celebrex as anybody. I knew they were neither safer nor more effective than the much less expensive alternatives and would tell my patients so. Nonetheless, many still demanded these drugs, which shows the tremendous power of marketing.
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Posted on October 30, 2005 04:41 PM by Vioxx68.
Filed in Personal Injury Resources under vioxx.
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